Reasons for not insulating the home

posted 28.10.2009
More on the frankly remarkable results from 'home energy use' Builders and Contractors take note. There is an opportunity here!

All respondents who had not installed cavity wall insulation, solid wall insulation or loft insulation (but were able to do so) were asked to say what the main reasons were for not doing so. Those who said they had not heard of that type of insulation and those who said it was not applicable to them were excluded from these questions.

Around 300 respondents (30% of those whose homes were constructed with cavity walls) had not installed cavity wall insulation. Respondents were most likely to say that they had not installed this form of insulation as they could not afford it (27%). Other key reasons provided included never having thought about it (14%), not knowing whether they had it already (11%), because they were waiting until they needed to do other major renovations (9%) and because it would take too long to get costs back through lower energy bills (7%).

Similar reasons were provided by the small proportion (16%) of respondents who had a loft but said they had not installed loft insulation or top-up loft insulation. Cost was the most frequently cited reason - a quarter (23%) said they could not afford to do this, 17% said they were waiting until they needed to do other major renovations, 15% had never thought about it, and 10% said that it required too much effort.

In contrast, respondents whose homes were constructed with solid walls were most likely to say that they had not installed solid wall insulation as they had never thought about it (27%). That said, cost was also a significant factor with one fifth saying that they could not afford to install this form of insulation (20%). Around one in ten indicated that they did not know if they already had it or not (11%) or that they did not know how to go about it or who to ask (8%).

This leads me to the question.... Does the government need to be more proactive when informing homeowners of energy saving options e.g. solid wall insulation. What about Government subsidies?

Category: Business Help, environment, industry